I forgot how I came across it, but Matt from LA Metblog posted over the Memorial Day weekend about the “Click It or Ticket” media blitz from California Highway Patrol.

Here in Austin, if you’ve driven I-35 through downtown, I don’t know how you could’ve missed the same campaign here courtesy of TxDOT. Well, it’s all coming from NHTSA. I suppose they want to drill it into people’s heads at the start of the busy summer vacation travel season. I don’t think I really have anything against it. I always wear one, but it seems like overkill, especially since there’s another billboard with the same image a mere 5 blocks to the south on the same side of the highway.

Hawaii has a post on this as well. What I want to know is why the fine’s only $92 there and it can be as high as $200 here?

Beware Highway Traffic Man, The Metbloggers are hip to your game.