Gizmondo Austin
If you’ve driven down South Congress in the past 6-12 months you may have noticed the slogans that have been appearing on the marquee at the old Cinema West/Austin Theater. They’ve featured everything from l33t speak to references to the latest Star Wars film to homages to the recently deceased Hunter S. Thompson.

The space is currently occupied by Gizmondo Austin, formerly Warthog Austin. If I’m not mistaken, Future Protocol, an Internet services firm, renovated the theater during the dot-com boom and then promptly went bankrupt in 2001 (surprise, surprise). According to the Austin Chronicle, the Avatar Technology deal fell through shortly after it was publicized.

Wil Wheaton, a member of Metroblogging Los Angeles captured a shot of the sign on a visit back in October of last year, which brought the marquee to the attention of people outside of Austin. You can get the inside scoop on the sign from the blog of one of Gizmondo’s employees.

3 Comments so far

  1. Intel (unregistered) on July 12th, 2005 @ 11:02 am

    I drive by this pretentious blockhouse every day. First, the place just sucks. Why? For one they hire a security guard, a genuine fat Barney Fife to lord over security of junky art. It’s downright uncomfortable in there. Secondly the marquee is always left up for weeks on end and they pick old stupid lines that are so dated my grandma heard of them all. I’d swear the place is owned by Canadians.

  2. Michael Morlan (unregistered) on January 11th, 2006 @ 3:46 pm

    Odd comment from Intel there. I work for Gizmondo and we don’t have a securty guard. And, we’re a game developer, not an art house.

    I would agree on our letting the marquee sit long between changes, however. ;-)

  3. Anthony Salter (unregistered) on January 12th, 2006 @ 7:53 am

    Maybe he meant me.

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